Ahmed Elposhi | B2B Marketing Leader | IT, SaaS, Cloud
Ahmed Elposhi

B2B Marketing Leadership: A Career in Focus

Proven marketing leader accelerating pipeline and revenue in IT, SaaS, and Cloud sectors, with strong focus on Saudi and Middle East markets.

The Full-Stack Marketer: From Strategy to Code

I bridge the gap between creative vision and technical execution. My career is defined by building and managing marketing ecosystems that drive measurable, repeatable revenue streams.

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Strategic Vision

Crafting GTM strategies, planning regional campaigns, and aligning marketing goals with core business objectives.

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Technical Execution

Expertise in CRM, marketing automation, and analytics to build robust systems, ensuring seamless data flow and efficient lead nurturing.

Infographic of a full-stack marketer's skills

Numbers That Define My Career

10+

Years of Strategic Experience

3+

Saudi Arabia Market Experience

25%

Increase in Pipeline

40%

Growth in Vendor Partnerships

Core Marketing Competencies

A balanced skillset that blends strategic vision and tactical execution across critical B2B domains.

Integrated Campaigns

Unify channels, align teams, and maximize ROI.

GTM Strategy

Plan and execute launches with impact and precision.

Lead Generation

Consistently deliver high-quality leads that convert.

CRM & Automation

Harness CRM and automation for scalable growth.

Event Marketing

Design and manage events that amplify brand and demand.

Data & Analytics

Turn insights into strategies with measurable outcomes.

Vendor Management

Build and manage partnerships that strengthen execution.

People Leadership & Management

Foster team growth and empower individuals for success.

Quantifiable Business Impact

+25%

At Alnafitha IT, integrated strategies lifted lead gen by 25% in year one.

+30%

Targeted SEO, SEM and email campaigns boosted website traffic by 30%.

+30%

Cross-channel event programs increased participation by 30%.

+35%

As AWS Alliance Lead, cloud adoption grew 35% via webinars & content.

CloudTech Summit: A Two-Year Retrospective

Egypt's premier cloud technology event, co-created with AWS.

CloudTech Summit 2022

👥 Registrants: 800+
🎫 Attendees: 250+
🏢 Vendors: 1 (AWS)
🤝 Sponsors: 1
👨‍🏫 Breakout Sessions: 5

View 2022 Summit

CloudTech Summit 2023

👥 Registrants: 1200+
🎫 Attendees: 700+
🏢 Vendors: 5+(AWS, AMD, TrendMicro, Opentext, Gensys)
🤝 Sponsors: 6+
👨‍🏫 Breakout Sessions: 15

View 2023 Summit

Strategic Vision

As the co-creator and organizer, I orchestrated the strategic planning and execution of this regional event, establishing it as a must-attend for Egypt's tech community.

Exponential Growth

I drove a significant increase in attendance and vendor participation, with the number of attendees growing from 250+ in 2022 to over 700+ in 2023. This success was a direct result of my cross-channel marketing campaigns and a data-driven approach.

Ecosystem Development

I successfully expanded the event's vendor ecosystem from a single key partner (AWS) to a diverse group of over 5 vendors and 6 sponsors, demonstrating my ability to build strong partnerships and create value for all stakeholders.

Impactful Results

The event's success in attracting high-quality registrants (1200+ in 2023) and converting them to attendees showcased my skills in demand generation, lead nurturing, and event promotion.

Career Journey & Key Milestones

5

Marketing Manager (Apr 2024 – Present)

Alnafitha IT, Saudi Arabia (Hybrid)

Lead integrated marketing and cross-channel campaigns acoss 10 business units to accelerate pipeline and revenue.

4

Marketing Manager (May 2022 – Mar 2024)

FORTE CLOUD, Egypt

Managed a team, led multi-channel campaigns, and organized large events.

3

AWS Alliance & Marketing Lead (Mar 2018 – Apr 2022)

Drove partner marketing with AWS; built pipeline with webinars, events & content.

2

Marketing & Business Devlopment (Apr 2017 – Feb 2018)

FORTE CLOUD, Egypt

Opened channels and supported early GTM motions.

1

Product Marketing & Development (Aug 2015 – Mar 2017)

Transitioned from technical to business; focused on positioning & launch.

Education & Credentials

🎓 Education

  • Executive MBA – Cardiff Institute, UK (Feb 2025)
  • B.Sc. Mechatronics Engineering – Culture & Science City, Egypt (Jul 2013)

🏅 Certifications

HubSpot Inbound Marketing AWS Solution Architect Associate AWS Cloud Practitioner E-Marketing Diploma

The Architect of Efficiency: Marketing Automation Expertise

For me, marketing automation is a strategic advantage. It's about building efficient, scalable systems that handle lead management and customer journeys, freeing up time for big-picture strategy and creative work. This approach allows me to drive measurable growth and scale campaigns while focusing on impactful storytelling and building real relationships.

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Scalable Systems

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Lead Nurturing

🔗

CRM Integration

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Data-Driven Reporting

Skills & Technology Stack

Expertise across modern marketing domains, platforms, and tools.

Core Skills

Event Marketing & Management Lead Generation & Conversion Optimization Go-to-Market (GTM) Strategy SEO / SEM Regional Planning Content Strategy & Creation Marketing Automation CRM Integration & Management Cross-Channel Campaigns Vendor & Partner Management Data-Driven Marketing & Analytics Demand Generation Email Marketing & ABM Project Management People Leadership & Management Outreach & Sequences GTM Engineer Generative AI

Tools & Platforms

Salesforce HubSpot Microsoft D365 Google Analytics HubSpot Analytics Zoho PageSense Asana Trello ClickUp Mailchimp Zoho Campaigns Build Custom GPT WordPress Drupal Wix LinkedIn Ads Google Ads

Additional Marketing & Leadership Highlights

Team Leadership

Managed and mentored a high-performing telemarketing team to drive lead generation and customer engagement.

Partner Program Management

Oversaw the entire AWS Partner Program, managing competencies and administering Market Development Funds (MDF) to fuel collaborative growth initiatives.

Sales & Marketing Alignment

Strategically collaborated with sales teams to align on marketing objectives, ensuring seamless lead handoff and contributing to an increase in qualified sales opportunities.

Ready to Hire Me?

I drive business growth by applying my expertise. Let's connect to discuss how I can contribute to your team.